{"title":"New Baby","description":"","products":[{"product_id":"tropical-monstera-leaf-teether","title":"Tropical Monstera Leaf Teether","description":"\u003cp\u003e\u003cspan\u003eA little leaf made for little hands and tender gums. This soft silicone teether has an easy-to-hold shape and textured surface for babies to grasp, chew and explore. Available in sage green or soft pink, it can also be chilled in the fridge for a little extra cooling comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eTextured surface gently massages tender gums\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSoft silicone offers a satisfying surface to chew and explore\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCan be chilled in the fridge before use\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 3 months+\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% food-grade, BPA-free silicone\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWash before first use and regularly thereafter. Clean by hand in hot, soapy water or place on the top rack of the dishwasher using a low-temperature cycle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSuitable for cold-water sterilisation. Follow the steriliser manufacturer’s instructions and be aware that some solutions may affect the colour over time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAllow to dry fully before use or storage.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Soft Pink","offer_id":47919312601404,"sku":"UUG-MLT-PNK","price":5.0,"currency_code":"GBP","in_stock":true},{"title":"Sage Green","offer_id":47919314469180,"sku":"UUG-MLT-GRN","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_3571.jpg?v=1699388874"},{"product_id":"finger-toothbrush-set-for-teething-dental-care","title":"Finger Toothbrush Set","description":"\u003cdiv class=\"flex-1 overflow-hidden\"\u003e\n\u003cdiv class=\"react-scroll-to-bottom--css-wrpux-79elbk h-full\"\u003e\n\u003cdiv class=\"react-scroll-to-bottom--css-wrpux-1n7m0yu\"\u003e\n\u003cdiv class=\"flex flex-col text-sm gizmo:pb-9 dark:bg-gray-800 gizmo:dark:bg-transparent\"\u003e\n\u003cdiv class=\"group w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 bg-gray-50 gizmo:bg-transparent dark:bg-[#444654] gizmo:dark:bg-transparent\"\u003e\n\u003cdiv class=\"p-4 gizmo:py-2 justify-center text-base md:gap-6 md:py-6 m-auto\"\u003e\n\u003cdiv class=\"flex flex-1 gap-4 text-base mx-auto md:gap-6 gizmo:gap-3 gizmo:md:px-5 gizmo:lg:px-1 gizmo:xl:px-5 md:max-w-2xl lg:max-w-[38rem] gizmo:md:max-w-3xl gizmo:lg:max-w-[40rem] gizmo:xl:max-w-[48rem] xl:max-w-3xl }\"\u003e\n\u003cdiv class=\"relative flex w-[calc(100%-50px)] flex-col gizmo:w-full lg:w-[calc(100%-115px)] agent-turn\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex flex-grow flex-col gap-3 max-w-full\"\u003e\n\u003cdiv class=\"min-h-[20px] flex flex-col items-start gap-3 whitespace-pre-wrap break-words overflow-x-auto\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\n\u003cp\u003e\u003cspan\u003eA gentle way to begin caring for those very first teeth. Designed to fit over an adult’s finger, these soft silicone brushes make it easier to clean around tiny teeth and gums while helping your little one become familiar with their daily brushing routine. Each set includes two brushes in a choice of calming colour combinations.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love them\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eGentle bristles are designed for tiny teeth and delicate gums\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eFits over an adult’s finger for controlled, careful brushing\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eEasy to clean between uses\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e From the first tooth, usually around 6 months\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eIncluded:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Two silicone finger toothbrushes\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eDesigned for an adult to use, do not allow your child to use or chew the brush independently\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWash before first use and thoroughly after every use. Clean by hand in hot, soapy water or place on the top rack of the dishwasher using a low-temperature cycle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSuitable for cold-water sterilisation. Follow the steriliser manufacturer’s instructions and be aware that some solutions may affect the colours over time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAllow to dry fully before storing.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"up up \u0026 grow","offers":[{"title":"Sage Green + Powder Blue","offer_id":47919363817788,"sku":"","price":5.0,"currency_code":"GBP","in_stock":true},{"title":"Cotton Cloud + Soft Pink","offer_id":47919363850556,"sku":"","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_3595.jpg?v=1699385773"},{"product_id":"hop-little-bunny-teether","title":"Kitty Cat Teether","description":"\u003cp\u003e\u003cspan\u003eA friendly little cat to help soothe tender gums through the teething stage. Its easy-hold shape is designed for small hands to grasp and explore, while the soft silicone offers a satisfying surface to chew. Chill it in the fridge before use for a little extra cooling comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eEasy-grip shape is made for little hands to hold\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSoft silicone offers a chewable surface for tender gums\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCan be chilled in the fridge before use\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 3 months+\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% food-grade, BPA-free silicone\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWash before first use and regularly thereafter. Clean by hand in hot, soapy water or place on the top rack of the dishwasher using a low-temperature cycle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSuitable for cold-water sterilisation. Follow the steriliser manufacturer’s instructions and be aware that some solutions may affect the colours over time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAllow to dry fully before use or storage.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Default Title","offer_id":47923982205244,"sku":"UUG-PCT","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_3547.jpg?v=1699386124"},{"product_id":"roarsome-teether","title":"Roarsome Teether","description":"\u003cp\u003e\u003cspan\u003eMake teething days a little more bearable with this friendly lion companion. Its easy-hold shape is designed for small hands to grasp and explore, while the soft silicone gives tender gums a satisfying surface to chew. Pop it in the fridge before use for a little extra cooling comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eEasy-grip design is made for little hands to hold\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSoft silicone offers a chewable surface for tender gums\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCan be chilled in the fridge before use\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 3 months+\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% food-grade, BPA-free silicone\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWash before first use and regularly thereafter. Clean by hand in hot, soapy water or place on the top rack of the dishwasher using a low-temperature cycle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSuitable for cold-water sterilisation. Follow the steriliser manufacturer’s instructions and be aware that some solutions may affect the colour over time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAllow to dry fully before use or storage.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Default Title","offer_id":47923988136252,"sku":"UUG-RLT","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_3550.jpg?v=1699389655"},{"product_id":"bear-y-cute-teether","title":"Bear-y Cute Teether","description":"\u003cp\u003e\u003cspan\u003eA sweet little bear to help make teething days feel a little easier. Its baby-friendly shape is designed for small hands to grasp and hold, while the soft silicone offers a satisfying surface for tender gums to chew and explore. Chill it in the fridge before use for a little extra cooling comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBear shape is easy for little hands to grasp and hold\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSoft silicone offers a chewable surface for tender gums\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCan be chilled in the fridge before use\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 3 months+\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% food-grade, BPA-free silicone\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWash before first use and regularly thereafter. Clean by hand in hot, soapy water or place on the top rack of the dishwasher using a low-temperature cycle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSuitable for cold-water sterilisation. Follow the steriliser manufacturer’s instructions and be aware that some solutions may affect the colour over time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAllow to dry fully before use or storage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"up up \u0026 grow","offers":[{"title":"Default Title","offer_id":47923991609660,"sku":"UUG-BCT","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_3540.jpg?v=1699385719"},{"product_id":"100-gots-certified-organic-muslin-baby-blanket","title":"100% GOTS Certified Organic Muslin Baby Blanket","description":"\u003cp\u003e\u003cspan\u003eSix soft layers for cuddles, comfort and everyday family moments. Made from GOTS-certified organic cotton muslin, this generously sized blanket has a beautifully textured feel and delicate lace trim. Available in baby pink, pure white or dusty blue, it makes a timeless and thoughtful gift for a new arrival.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eGenerous square size offers plenty of everyday versatility\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAvailable in baby pink, pure white or dusty blue\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eMachine washable for easy everyday care\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSuitable from:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Newborn\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSize:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 105 × 105cm\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% GOTS-certified organic cotton\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eNever use the blanket to cover a pram, pushchair or car seat\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eMachine wash on a gentle or delicate cycle. \u003c\/span\u003e\u003cspan\u003eReshape while damp and allow to dry fully before use.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"up up \u0026 grow","offers":[{"title":"Pure White","offer_id":49740977570108,"sku":"UUG-MSB-PWT","price":14.99,"currency_code":"GBP","in_stock":true},{"title":"Dusty Blue","offer_id":49740977602876,"sku":"UUG-MSB-DBL","price":14.99,"currency_code":"GBP","in_stock":true},{"title":"Soft Pink","offer_id":50291569393980,"sku":"UUG-MSB-SPK","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_4076.jpg?v=1730473239"},{"product_id":"100-gots-certified-organic-muslin-comforter","title":"100% GOTS Certified Organic Muslin Comforter","description":"\u003cp\u003e\u003cspan\u003eA soft little companion for cuddles, comfort and sensory play together. Made from breathable organic cotton muslin, this lightweight comforter can be kept close to you before being offered to baby, helping it carry a familiar scent. Choose from a sweet moon or star design in a colour to suit their nursery.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLightweight fabric is gentle for little hands to grasp and explore\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCan carry a parent or carer’s familiar scent\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eMakes a thoughtful and practical new-baby gift\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e From birth for supervised, awake use only\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSize:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Approximately 45 × 30cm\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% GOTS-certified organic cotton muslin\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eKeep babies’ sleep spaces clear: do not leave this comforter in a cot, crib, Moses basket or pram while a baby is sleeping\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eMachine wash on a gentle or delicate cycle. \u003c\/span\u003e\u003cspan\u003eReshape while damp and allow to dry fully before use.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Pink \/ Star","offer_id":56359656587646,"sku":"UUG-MSC-PS","price":14.99,"currency_code":"GBP","in_stock":false},{"title":"Pink \/ Moon","offer_id":56359656620414,"sku":"UUG-MSC-PM","price":14.99,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ Star","offer_id":56359656653182,"sku":"UUG-MSC-BS","price":14.99,"currency_code":"GBP","in_stock":true},{"title":"Blue \/ Moon","offer_id":56359656685950,"sku":"UUG-MSC-BM","price":14.99,"currency_code":"GBP","in_stock":true},{"title":"Beige \/ Star","offer_id":56359656718718,"sku":"UUG-MSC-CS","price":14.99,"currency_code":"GBP","in_stock":true},{"title":"Beige \/ Moon","offer_id":56359656751486,"sku":"UUG-MSC-CM","price":14.99,"currency_code":"GBP","in_stock":true},{"title":"White \/ Star","offer_id":56359656784254,"sku":"UUG-MSC-WS","price":14.99,"currency_code":"GBP","in_stock":false},{"title":"White \/ Moon","offer_id":56359656817022,"sku":"UUG-MSC-WM","price":14.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_3987.jpg?v=1759732175"},{"product_id":"silicone-suction-toy-with-wooden-rings","title":"Silicone Suction Toy with Wooden Rings","description":"\u003cp\u003e\u003cspan\u003eGrasp, spin, slide and explore. This interactive suction toy combines soft silicone with smooth wooden rings, giving babies a lovely mix of textures and movements to discover. Attach it to a clean, smooth surface for engaging play during highchair time, at home or while you’re out together.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eEncourages reaching, grasping and hand-eye coordination\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSuction base helps keep the toy in place on suitable smooth surfaces\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLightweight design is easy to bring along for play away from home\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 6 months+\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterials:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e BPA-free, food-grade silicone and sustainably sourced wood\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eClean the silicone parts with warm, soapy water, then rinse thoroughly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWipe the wooden rings with a soft, damp cloth and dry immediately. Do not soak, submerge, sterilise or place the wooden parts in a dishwasher.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAllow every part to dry fully before use or storage.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Blue","offer_id":56730344194430,"sku":"UUG-SHT-BLU","price":8.99,"currency_code":"GBP","in_stock":true},{"title":"Pink","offer_id":56730344227198,"sku":"UUG-SHT-PNK","price":8.99,"currency_code":"GBP","in_stock":true},{"title":"Green","offer_id":56730344259966,"sku":"UUG-SHT-OLG","price":8.99,"currency_code":"GBP","in_stock":true},{"title":"Yellow","offer_id":56730344292734,"sku":"UUG-SHT-YEL","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_4813.jpg?v=1763889526"},{"product_id":"sensory-flip-play-pram-book","title":"Sensory Flip \u0026 Play Pram Book","description":"\u003cp\u003e\u003cspan\u003eThere’s something new to discover with every flip. This double-sided cloth book begins with bold black-and-white patterns that are easier for newborn eyes to focus on, while the colourful reverse offers more to explore as baby grows. Soft sensory panels, a built-in teether and a gentle melody hidden beneath the sun make it a lovely companion for playtime at home or out and about.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eDouble-sided design combines high-contrast patterns with colourful illustrations\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSoft panels offer different sights and textures to explore\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003ePressing the sun plays a gentle melody and introduces cause and effect\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBuilt-in teether provides an additional texture for tender gums\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAttachment loops make it easy to secure to a compatible pram or play-gym toy loop\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e From birth\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAttach only to a designated toy loop; never attach to a harness, restraint strap or anything around your baby’s neck\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eRemove from cots and other sleep spaces before placing your baby down to sleep\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCheck regularly and stop using if the fabric, stitching, loops, teether or musical section becomes loose, torn or damaged\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eSurface clean gently with a soft, damp cloth.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe book contains a musical component, so do not soak, submerge or machine wash. Leave it open and allow it to air dry fully after cleaning.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Default Title","offer_id":56612449943934,"sku":"UUG-SEN-BK","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_6336_polarr.jpg?v=1763892578"},{"product_id":"catch-crinkle-sensory-fish-book","title":"Catch \u0026 Crinkle Sensory Fish Book","description":"\u003cp\u003e\u003cspan\u003eMeet baby’s first little reading companion. This soft, fish-shaped book combines bold patterns, crinkly pages and tactile details for tiny hands to discover. There’s even a textured tail for soothing gums, making it a lovely sensory toy for tummy time, travel and quiet play together.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSoft cloth pages crinkle as babies touch and scrunch them\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBold, high-contrast designs give developing eyes plenty to explore\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eBuilt-in teether tail offers an additional texture for tender gums\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eEncourages reaching, grasping and early sensory discovery\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHook-and-loop attachment makes it easy to secure to a compatible toy loop\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e From birth\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLightweight and easy to bring along for play away from home\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAttach only to a designated toy loop; never attach it to a car-seat harness, restraint strap or anything around your baby’s neck\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCheck regularly and stop using if the fabric, stitching, loop or teether becomes torn, loose or damaged\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eMachine wash on a gentle, cold cycle and reshape while damp.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLay flat and allow to air dry fully. Do not bleach, iron or tumble dry.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Default Title","offer_id":56670682579326,"sku":"UUG-FSH-BK","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_6228_polarr_754da6ca-9435-4ec5-9f81-1d409ebf6317.jpg?v=1764993923"},{"product_id":"silicone-dummy-clip","title":"Silicone Dummy Clip","description":"\u003cp\u003e\u003cspan\u003eKeep your little one’s dummy close by when you’re out and about. Made with colourful silicone beads and a natural wooden clasp, this lightweight dummy clip attaches to clothing so their dummy is easier to reach when needed.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eHelps keep your baby’s dummy close and within easy reach\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eMade with food-grade silicone beads and a natural wooden clasp\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLightweight design clips easily onto clothing\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAvailable in a choice of soft, modern colours\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e From birth\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterials:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Food-grade silicone beads with a wooden clasp\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAttach only to your baby’s clothing\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eThis product is a dummy holder, not a teether or toy\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAlways use under adult supervision\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eNever attach to cords, ribbons, straps, loose clothing or parts of a cot, car seat, pushchair or buggy\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eRemove before placing your baby in a cot or bed and never use while they are sleeping\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCheck carefully before every use and stop using immediately if the clip, cord or any bead appears loose, cracked, damaged or worn\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eNever lengthen the dummy clip or join it to another clip\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWipe clean with a soft cloth and warm, soapy water, taking care not to soak the wooden clasp. Wipe away any soap residue and allow the clip to air dry fully before use.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDo not soak, boil, steam-sterilise or place the complete dummy clip in a dishwasher.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Blue","offer_id":56721645011326,"sku":"UUG-SDC-DB","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Green","offer_id":56721645044094,"sku":"UUG-SDC-SG","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Yellow","offer_id":56721645076862,"sku":"UUG-SDC-BY","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Light Pink","offer_id":56721645109630,"sku":"UUG-SDC-LP","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Dark Pink","offer_id":56721645142398,"sku":"UUG-SDC-DP","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"White","offer_id":56721645175166,"sku":"UUG-SDC-PW","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_5694_polarr2.jpg?v=1765993654"},{"product_id":"weaning-feeder-prep-mould-set","title":"Weaning Feeder \u0026 Prep Mould Set","description":"\u003cp\u003e\u003cspan\u003eMake preparing those first tastes a little easier. This handy set includes a soft silicone feeder for exploring fruit, vegetables and purées, plus a teddy-shaped mould for preparing small portions ahead of time. The feeder’s tiny holes release food gradually as little ones chew, helping them discover new flavours and textures at their own pace.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eIncludes a silicone weaning feeder and teddy-shaped portion mould\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSuitable for soft fruit, cooked vegetables, purées and other age-appropriate foods\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eMould makes it easy to prepare and freeze small portions ahead of time\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eTextured silicone feeder can also be soothing for tender gums\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 6 months+\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eIncluded:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e One silicone feeder and one teddy-shaped prep mould\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% food-grade, BPA-free silicone\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eUse only with age-appropriate food prepared to a suitable texture\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAlways use under close adult supervision, with your baby sitting upright\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCheck the feeder before every use and stop using if it becomes split, damaged or worn\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eSeparate all removable parts and wash thoroughly before first use and immediately after every feed. Clean by hand in hot, soapy water or place on the top rack of the dishwasher using a low-temperature cycle. Make sure no food remains inside the holes or joins.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSuitable for cold-water sterilisation. Follow the steriliser manufacturer’s instructions and be aware that some sterilising solutions may affect the colour over time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAllow every part to dry fully before reassembling or storing.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Pink","offer_id":56721656185214,"sku":"UUG-FF-PNK","price":8.99,"currency_code":"GBP","in_stock":true},{"title":"Peach","offer_id":56721656217982,"sku":"UUG-FF-ORN","price":8.99,"currency_code":"GBP","in_stock":true},{"title":"Blue","offer_id":56721656250750,"sku":"UUG-FF-BLU","price":8.99,"currency_code":"GBP","in_stock":true},{"title":"Green","offer_id":56721656283518,"sku":"UUG-FF-GRN","price":8.99,"currency_code":"GBP","in_stock":true},{"title":"Beige","offer_id":56721656316286,"sku":"UUG-FF-BGE","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_7326_polarr.jpg?v=1786273155"},{"product_id":"pop-play-toy","title":"Pop \u0026 Play Toy","description":"\u003cp\u003e\u003cspan\u003ePress them down and watch them pop back up! This cheerful wooden toy turns one simple action into a wonderfully satisfying surprise. As little ones push the figures into place and discover what happens next, they’ll enjoy plenty of repetition, anticipation and giggles along the way.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eSpring-loaded wooden figures bounce back up when pressed\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eIntroduces cause and effect through simple, repeatable play\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eEncourages hand-eye coordination, finger strength and dexterity\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eOffers an engaging screen-free activity little ones can enjoy again and again\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 12 months+\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Sustainably sourced wood finished with child-safe paints\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAdult supervision recommended\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCheck regularly for signs of damage and stop using if any part becomes loose, cracked or broken\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWipe clean with a soft, damp cloth, then dry immediately.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDo not soak, submerge in water or clean with harsh products. Store in a clean, dry place.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Default Title","offer_id":56670744510846,"sku":"UUG-POP","price":13.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_5912_polarr_44da8c17-0073-4656-b0d3-cb3c22aba362.jpg?v=1766033242"},{"product_id":"easy-hold-penguin-teether","title":"Easy Hold Penguin Teether","description":"\u003cp\u003e\u003cspan\u003eA sweet little penguin made for tiny hands and tender gums. The clever open shape is easy for babies to grasp and hold, while the soft silicone and textured top offer different surfaces to chew and explore. Lightweight and easy to take along, it’s a handy companion for teething at home or on the go.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eOpen penguin shape is easy for small hands to grasp\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eTextured surface gently massages tender gums\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eEncourages grasping, fine motor skills and sensory exploration\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eLightweight and practical for everyday outings\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 3 months+\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% food-grade, BPA-free silicone\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAdult supervision recommended\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCheck before each use and stop using if the teether becomes split or damaged\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWash before first use and regularly thereafter. Clean by hand in warm, soapy water or place on the top rack of the dishwasher using a low-temperature cycle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSuitable for cold-water sterilisation. Follow the steriliser manufacturer’s instructions.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAllow to dry fully before storing.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Blue","offer_id":56721627644286,"sku":"UUG-TM-B","price":8.99,"currency_code":"GBP","in_stock":true},{"title":"Green","offer_id":56721627677054,"sku":"UUG-TM-G","price":8.99,"currency_code":"GBP","in_stock":true},{"title":"Beige","offer_id":56721627709822,"sku":"UUG-TM-BE","price":8.99,"currency_code":"GBP","in_stock":true},{"title":"Pink","offer_id":56721627775358,"sku":"UUG-TM-P","price":8.99,"currency_code":"GBP","in_stock":true},{"title":"Yellow","offer_id":57760182206846,"sku":"UUG-TM-Y","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/9DCBD98C-787E-4161-9383-7A42C01C3480.png?v=1786272293"},{"product_id":"pull-play-animal-train","title":"Pull \u0026 Play Animal Train","description":"\u003cp\u003e\u003cspan\u003eAll aboard for a playtime adventure! This colourful wooden train combines a pull-along toy, stacking activity and animal play set in one. Little ones can build with the rainbow blocks, arrange the animal passengers and take their train for a journey, creating a new story each time they play.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCombines a wooden pull-along train, stacking rainbow blocks and animal figures\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eEncourages fine motor skills and hand-eye coordination through building and arranging\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eRolling wheels and a pull cord add movement to playtime\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eRemovable pieces inspire open-ended play and animal-themed storytelling\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 18 months+\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eIncluded:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Wooden train, stacking rainbow blocks and animal figures\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterials:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Wood finished with non-toxic paints\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAdult supervision recommended, particularly when using the pull cord\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCheck regularly for signs of damage and stop using if any part becomes loose or damaged\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWipe clean with a soft, damp cloth, then dry immediately.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDo not soak or use for water play. Store in a clean, dry place.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Default Title","offer_id":56670750212478,"sku":"UUG-PLL-TRN","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_4680.jpg?v=1765992485"},{"product_id":"silicone-fork-spoon-starter-set","title":"Silicone Fork \u0026 Spoon Starter Set","description":"\u003cp\u003e\u003cspan\u003eA perfectly sized first cutlery set for little ones ready to have a go by themselves. The soft, non-slip silicone handles are easy for small hands to hold, while the stainless steel spoon and fork tips help children practise scooping and picking up food. Ideal for everyday family meals, lunchboxes and eating on the go.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eIncludes one toddler fork and one toddler spoon\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eChunky silicone handles are easy for little hands to grip\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eStainless steel tips are durable and practical for scooping and picking up food\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eEncourages independent eating and helps develop self-feeding skills\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 12 months+\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eIncluded:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e One fork and one spoon\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMaterials:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Silicone handles with stainless steel tips\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAlways use under adult supervision\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCheck before each use and stop using if either utensil shows signs of damage\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWash before first use and after every meal. Clean by hand in hot, soapy water or place on the top rack of the dishwasher using a low-temperature cycle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSuitable for cold-water sterilisation. Follow the steriliser manufacturer’s instructions and avoid solutions containing harsh chemicals.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAllow both utensils to dry fully before storing.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Blue","offer_id":56721181049214,"sku":"UUG-SC-B","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Pink","offer_id":56721181081982,"sku":"UUG-SC-P","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Purple","offer_id":56721181114750,"sku":"UUG-SC-L","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Green","offer_id":56721181147518,"sku":"UUG-SC-G","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"Beige","offer_id":56721181180286,"sku":"UUG-SC-BE","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/IMG_4137_polarr.jpg?v=1786271285"},{"product_id":"textured-teether-with-removable-wooden-ring","title":"Textured Teether With Removable Wooden Ring","description":"\u003cp\u003e\u003cspan\u003eA firm favourite (and bestseller!) for the teething days, this easy-to-hold ring gives little ones a choice of textures to explore. The raised surfaces and soft bristles gently massage tender gums, while the ring shape is made for small hands to grasp. A removable wooden ring adds another texture to discover and can be personalised to make their teether extra special.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy you’ll love it\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eVaried textures and soft bristles gently massage tender gums\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eRing shape is easy for little hands to grasp and hold\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eRemovable wooden ring allows the silicone section to be cleaned separately\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCan be chilled for cooling comfort during teething\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eMake it personal\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eChoose the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ePersonalised\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e option and enter the name exactly as you would like it to appear in the notes at checkout.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePersonalisation will follow the style shown in the product photos, with the size adjusted \u003cem\u003eto suit the length of the name. Please note that only the solid font is currently available.\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003ePlease double-check all spelling before ordering, as personalised items cannot be returned or exchanged unless faulty.\u003c\/em\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eRecommended age:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e From 3 months\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAdult supervision recommended\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eCheck regularly for signs of wear or damage and stop using if any part becomes loose, split or damaged\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eRemove the wooden ring before cleaning or sterilising the silicone teether.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWash the silicone section by hand in hot, soapy water or place it on the top rack of the dishwasher using a low-temperature cycle. It is also suitable for cold-water sterilisation; follow the steriliser manufacturer’s instructions and be aware that some solutions may affect its colour over time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWipe the wooden ring with a soft, damp cloth and dry it immediately. Do not soak, sterilise or place the wooden ring in the dishwasher.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe silicone section can be chilled before use. Allow all parts to dry fully before reassembling or storing.\u003c\/span\u003e\u003c\/p\u003e","brand":"up up \u0026 grow","offers":[{"title":"Yes please (+£2.00)","offer_id":57706295525758,"sku":"UUG-TMT-p","price":12.0,"currency_code":"GBP","in_stock":true},{"title":"No thanks","offer_id":57706295558526,"sku":"UUG-TMT","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/files\/PERSONALISE_ME_1.png?v=1785946615"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0763\/8322\/4124\/collections\/IMG_3500_polarr.jpg?v=1723237365","url":"https:\/\/www.upupandgrow.com\/collections\/new-baby.oembed?page=2","provider":"up up \u0026 grow","version":"1.0","type":"link"}